Anysmartwatchtends to be an intensely personal device. It’s strapped to your body most of the day, and potentially overnight too if you’ve got one with enough battery life. Most models tackle health and fitness on top of everyday tasks like messaging, music, and controllingsmart homedevices. But to get the most of out of a watch, you really ought to customize its face to serve up the info you need, how and when you like it.

Apple Watcheshave yet to gain support for third-party faces, but Apple has added enough first-party options over the years that there’s still plenty you can do. If you’ve just picked up anApple Watchfor the first time, here’s what you need to know about adding, switching, and customizing looks.

The Apple Watch Series 10

How to transfer an Apple Watch to a new iPhone

If you still have your old iPhone, it’s relatively simple.

Apple Watch Series 10

The Series 10 is Apple’s thinnest Apple Watch yet. It also features the company’s largest smartwatch screen to date, allowing the device to display more text and a bigger keyboard for typing. Battery life still comes in at the 18-hour mark, though the device can charge faster than its predecessors.

How to add Apple Watch faces

Just a few taps away

Every Apple Watch comes with at least one face preloaded, for obvious reasons. The exact selection is going to depend on your model – anUltradefaults to Modular Ultra, for example, but any Hermès watch is going to use its exclusive face.

It’s easy to sync more faces from Apple’s catalog. Again, though, your options will depend on the device you have. The main restriction is typically screen size and/or shape – faces like Modular Ultra or Contour simply wouldn’t work well on a Series 6. Sometimes the restrictions are more arbitrary, as with those Hermès faces, or Flux, which may show up on aSeries 10but not an Ultra.

apple-watch-series-10-line

Here’s how to add more faces:

These are all of the Apple Watch’s safety features

While one of these features could save you or a loved one, you do need these specific Apple Watch models to have access.

When you get to the last step, you’ll notice there are already customization options, which you’re free to take advantage of. But in a later section, I’ll show you how to customize a face at any time.

Adding an Apple Watch face in the Watch app for iPhone.

How to select an Apple Watch face

Switch on the fly

My own preferred way to switch is usually the Watch app, since it’s easier to preview and customize faces. Use these steps:

These 6 Apple Watch Series 10 cases will cover all of your protection and style needs

There are many great Apple Watch cases on the market, but some stand above the rest.

If your phone isn’t handy, you may swap between faces directly from your Apple Watch:

Three Apple Watch face renderings showing health features.

How to customize an Apple Watch face

Spend some time thinking about this one

We’ve danced around the topic of customizing faces so far, but only because you need to know how to customize them at any time – not just when you’re initially adding one. Here’s the easiest method:

I never wear my Apple Watch without a case

An Apple Watch can break, but a good case can help

you may also customize a face directly from your Watch, but the process is a little more cumbersome.

Choosing a face in the Apple Watch iPhone app.

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Almost a year after a US ban, Apple still hasn’t settled a lawsuit to bring the feature back.