PlayStation Stars was never the most widely-adopted loyalty program, with a confusing level-based system and a combination of monetary points and digital collectibles that most users were happy to ignore. Still, the servicedid have its fans. Unfortunately, however,Sonyhas announced that PlayStation Stars, which has only existed for three years, is being phased out. If you have a PlayStation Stars account, here’s what you need to know:
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You can earn points for a little while longer
Redemptions will end next year
According to Sony, as of today, PlayStation Stars will no longer accept new members and if you cancel your membership, you won’t be able to re-join. However, if you are already a member in good standing, you can still earn digital collectibles, points and level up your status until August 03, 2025. After this date, you will no longer be able to gain points from purchases, campaigns or events.
Any points that you have acquired on or before this date will be available until August 05, 2025, after which all points from this program will expire.
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Will Sony introduce another loyalty program?
It’s hard to say
Though it might have been nice for Sony to immediately replace PLayStation Stars with something better, it looks like there are no immediate plans for a new and improved loyalty program. In a statement on thePlayStation Blogannouncing the change Grace Chen, Vice President, Network Advertising, Loyalty & Licensed Merchandise said, “As we explore new ways to evolve our loyalty program efforts for the future, we’ll continue to celebrate all of our players through the various community activities we have planned.”
PlayStation Stars definitely had some issues, but it is sad to see this program go as it did provide frequenters of PlayStation’s digital storefront a way to save some money. Hopefully Sony will recalibrate and offer something better in the future.
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